What is the HDR Way

A philosophy of marketing + an online business blueprint

What Do You Get in the HDR Way Training?

  • How to market with impact and integrity

  • Why 80% of your success in business has to do with your mindset

  • 30-Day Micro Niche Site Challenge

  • Weekly Coaching / Q&A Sessions to Review Your Progress

  • 1 Hour One-On-One Consultation

Course curriculum

  • 2

    The HDR Philosophy of Marketing

    • Introduction to the HDR Philosophy - Part 1 - Integrity in Marketing

    • The VIP Principle

    • Impact vs. Money Driven

    • Service vs. Sales Driven

    • To Earn Money You Must Become a Person of Value

    • How to Become a Person of Value

  • 3

    The HDR Philosophy - Part 2 - The Importance of Mindset

    • Overview of Part 2 - The Importance of Mindset

    • Know Your Why

    • Positive Mindset

    • Dealing with Criticism

    • Setting the Right Expectations

    • Never Quit (Perseverance) - Coming Soon

  • 4

    30-Day Micro Niche Site Challenge - Week 1 - Identifying Your Audience / Topic

    • Welcome to the Challenge

    • Day 1 - Wealthy Affiliate - Your Marketing Platform

    • Days 2-4 - Introduction - Comprehensive Customer Profile (CCP)

    • Day 2 - Niche Identification + Empathy Map

    • Day 3 - Demographic, Social and Psychological Profiles of Your Prospects

    • Day 4 - Putting Your CCP Together

    • Comprehensive Customer Profile (Worksheet)

    • Days 5-7 - Your Best Offer

    • Day 5 - The Biggest Pain / Most Desirable Goal

    • Day 6 - What is Your Compelling Solution

    • Day 7 - What is Your Offer?

  • 5

    30-Day Micro Niche Site Challenge - Week 2 - Creating Your Website

    • Week 2 Coming Soon!

  • 6

    30-Day Micro Niche Site Challenge - Week 4 - Monetizing Your Website

    • Week 4 - Coming Soon!

  • 7

    Bonus Training - Transformational Asset

    • Transformational Assets 1 - Prepare for Transformation

    • Transformational Assets 2 - What is a Transformation Asset?